“Never Split the Difference” by Chris Voss

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  • Ask open-ended questions to retain control and divert attention
    • “How can I do that?”
  • Fast, emotional thinking informs and guides our slower, rational response
  • Assumptions blind, hypothesis guide
  • Make yourself unimportant to the negotiations
  • Cognitive bias is focused on making a coherent story, not gathering information
  • Focus on listening to their wants, needs, and aspirations
  • Slow the conversation down
  • Generally you want the playful voice but sometimes late-night-dj
  • Repeat the last three words they said
  • To calm aggression
    • Use the late night DJ voice
    • Start with “sorry”
    • Mirror
    • Silence, at least 4 seconds
  • Negotiating should be a discovery not a contest
  • Label feelings with, “It seems like…”
  • Clear the road before advertising the destination
  • Getting a “no” helps you clarify things
  • People have a need to say “No” to feel in control so get them to say it early
    • “Is now a bad time?” is good to ask
    • “Have you given up on this project?” is like walking away from the stubborn child who refuses to leave the park
  • The goal is to help them feel safe, secure, and in control
  • “Yes” is often an escape route
  • “That’s right” is gold, “You’re right” is death
  • Be careful of compromise, it often leaves both side unhappy and turns out a worse outcome
  • No deal is better than a bad deal
  • When assessing a threat, look for answers to who, what, when, where
  • “What does it take to be successful here?”
  • “How am I supposed to do that?” asks the other party to help and while helping them feel in control
  • The other side always has a team… Make sure you are engaging everyone on that team
  • “Yes” is nothing without “how”
    • “How will we accomplish our contract?”
    • “How do we know we are on-track?”
    • “How will we know when we are off-track?”
  • People who can break the deal are often more critical than the deal maker
  • There are assertive, accommodating, and analytical people
    • Analysts
      • Want time to think before responding; they value precision in their responses so try to can consider all the angles
      • Do not care for human interactions
      • Expect equity in anything given
    • Accommodators
      • Love social interaction and seek engagement
      • Do not necessarily need reciprocity
      • Takes silence to mean anger
    • Assertives
      • Need to feel heard before they can listen
      • Value victories
      • Takes silence as an invitation to keep talking
      • Give them an inch and they will go a mile
  • The golden rule is wrong here (and most places): Treat other how they want to be treated
  • Focus on the issues not the person
  • It is good to hit the pause button when things are not going well
  • Decreasing concessions ending are ideal:
    • Set an extreme anchor
    • Close the gap between the anchor are your real number by half
    • If needed, close by a quarter
    • End on an exact, non-round number to make it feel like you are at your end
  • Look for the “black swans” (the hidden motivations behind the negotiator’s behavior)
  • Leverage is having something the only side wants
  • Look for their “religion”: the beliefs that drive them to action
  • “They’re crazy” is our way for saying, “They do not make sense”
    • One side has information the other does not
    • They have a constraint they do not want to share

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